I was never a mainstream bridal designer. I am all about prêt. But over the years, my clients have forced me to do their bridal wear so I said why not.
Response when asked about decision to create bridal dresses. 
Whether people in Pakistan understand fashion or not, it is a true everyday-living history of our times. People judge you by the clothes and shoes that you wear; they are not bothered whether you live in Clifton, Nazimabad, Gulshan or FATA or anywhere. Everything is perceived by what you are wearing.