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- Despite their old marketing campaign, Apple is not the company "for the rest of us." Apple's primary goal is meeting Apple's goals, often without regard to who is hurt along the way.
- How many American jobs will Steve Jobs destroy? in ZDNet (22 June 2010)
- The only reason the Mac has been such a low priority to Apple is that it's been such a low priority to Apple.
- Maybe it's time for Apple to spin off the Mac as a separate company in ZDNet (2 January 2018)